
Colton VanOverberghe
Purdue University
Major: Data Visualization
Minors: Business Management, Innovation & Design
What can a Starship do?

How can we use starship delivery robots in a more efficient and helpful manner? That's what we were tasked with as a redesign and innovation project. My group and I settled on the innovation of using the robot for a household item rental service between students. The robot would operate within a group of dorms delivering items such as irons, hairdryer's, etc. that students may not have brought to school and do not want to buy for a single time use. This service would allow students to rent items from one another for minimal fees providing the students with access to items they don't have and a passive income.
Personal Contributions
- Conducted interview with Purdue ERA
- Mapped out feedback on Miro
-Assisted with redesign concept





Embodied Shopping: Swiftcart

During Covid-19 many people used services to get their groceries delivered right to their door. This quickly became the social norm for grocery shopping. The convince of not having to leave your home was too much to pass up. The challenge at hand is how to encourage shoppers to return to in-store shopping routines. With Swiftcart a shopper is able to either browse the store inventory and select the items to add to their list, or they can upload a written list by scanning it with their phone camera. The app will then organize your list based on item location. An optimal route through the store will be generated much like gps technology, the route will also reroute itself if there is heavy traffic or hazards in an aisle. Swift cart will also allow user to collect coupons right in the app and automatically apply them when you checkout.
Personal Contributions
-Original App Design
-Final App Design
-Conducted Interview
-Assisted with Documentation and Powerpoint
-Assisted with User Journey Map
-Conducted Primary Research
Mantra,Core, User Group
-Mantra:Make Shopping more then an errand
-Core:We want to add more intuitive functionality for users who want a one-stop for all their groceries when in the physical environment of the store.
-User Group:Weekly grocery shoppers who need food for their family for the week



Project 3: "Fake Out"
In today's society many people use fitness trackers to get data on their workouts and everyday lives. One of those major data points is number of steps. However a problem of cheating this trackers has quickly been on the rise. With many of the top brands, users are able to swing their arm around to mimic taking a step in order to hit their goal for the day. The question we are faced with is how do we discourage users to cheat their steps while simultaneously encouraging the users to be active and live a healthy lifestyle. This app is designed to focus on the users competition with themselves and the use of intrinsic motivation to encourage being active on a consistent level.
Personal Contributions
Conducted Primary Research
-Conducted Interview
-Assisted with Documentation
-Activity Theory Diagram
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Mantra,Core, User Group
-Mantra:Promote exercise and healthy habits through intrinsic motivation
-Core:Create an easy way to monitor your progress and fulfill your fitness goals, by encouraging healthy changes and not cheating yourself.
-User Group:Former high school runners that miss the reinforcement and the team environment from high school fitness, and are struggling to maintain a consistent workout routine



Exercise 1
The purpose of this exercise was to acclimate and familiarize ourselves with the field of UX Design. My group and I did multiple activities both in and outside of class in order to accomplish this goal, such as finding connections to our respective fields and looking at job postings. This allowed me to grow a greater understanding of what jobs might have entailed for us after college. With these activities, we worked together as a group to further our knowledge of UX Design and why it’s so essential regardless of what job someone might pursue. I also learned about how UX Design connects to the field of Data Visualization.
Personal Contributions
- Conducted Primary/Secondary research
- Mapped out feedback on Miro
-Assisted with Documentation/ PowerPoint design and content
